With the branch issuing it is possible to issue branded cards directly in the branch, starting from a stock of white cards that meet the security requirements, procured by the supplier.
The "card" product frees itself from a specific campaign and becomes flexible, able to adapt to any new initiative put in place by the branch. At the same time, stocks of unused branded cards are down, reducing warehouse costs.
And the branch acquires a satisfied customer, who can "spread the word" among his contacts, increasing the number of printed cards.
